Is every inch of your home ready to be viewed by hundreds of potential buyers... virtually? If not, it's time to get to work!
Virtual tours are becoming one of the most important components of contactless real estate transactions with 73% of agents (as of mid-April 2020) seeing an increase in requests for virtual showings. Whether you're working with your agent to create a live walkthrough, virtual open house, 1:1 remote appointment with the buyer, or a 360-degree self-navigable tour, preparing your home for a virtual tour differs from a traditional showing. Here are some tips and tricks to ensure your virtual selling process runs smoothly.
Stage Your Closets and Cabinets
The #1 misconception of virtual tours is that they only highlight the best that space has to offer. Sellers be warned! New 360-degree real estate tours and 1:1 virtual appointments have meant that remote tours are now photographing and filming areas of the home agents don't normally show on remote tours such as the kitchen pantry and bedroom closets. Prospective buyers can linger on any part of your home or property for as long as they want, wherever they want, however they want – your messy kitchen cabinets and closets included! For staging purposes, clean the floors of your closets and relocate 50% of closet items for a minimalist look. Space clothes (ideally in the same colour palette) in the same direction and on the same hangers for a streamlined look. Same goes for the pantry, bathroom vanity – no room is off limits!
Make it Shine Online
Make your home literally shine on camera by buffering and scrubbing every surface (don't miss those stainless steel appliances!) Consistent lighting throughout your home also helps your space appear brighter on video. While minor changes to lighting may not be that noticeable in person, varying warmth bulbs will stand out on camera, making the rooms in your house appear dirty and dark. Turning on all surface and overhead lighting (don't forget the lights above the stove or those built into a bookshelf), replacing light bulbs with warm 60-watt bulbs and opening blinds and window coverings will help maximize photo potential, making your space appear bigger and brighter to potential buyers.
Make Space for the Camera
Not only does clutter and excess furniture make the space feel congested and detract from the flow and feel of the home, it also leaves little room for the camera to move seamlessly through the space. Clutter is also a tripping hazard and if your realtor is planning on giving a FaceTime tour, consider arranging only a few core pieces of furniture and removing bulky items. Another tip from the staging pros? Get rid of functional clutter (think toaster oven, blender, coffee pot, butcher block, canister or utensils, fruit bowl, etc.) While practical, these everyday appliances may suggest a lack of cabinet space to store everyday items.
If you're hoping to sell your home during lockdown, ensure you are working with a realtor who can market your home virtually. From the first consultation on Zoom to e-signature signings, I work tirelessly to ensure my buyer's virtual home sellinng process runs safely and smoothly. If you're hoping to sell your home in Toronto during the pandemic, please reach out to me today. I'm always happy to answer your questions. Call 416-903-7653 or email email@example.com.